Social media for good etched to the everyday life of the web worldwide. Blogs, microblogs, social networking-type Our klasa. pl or Facebook.com has become not only a meeting place for friends, but also a place where dialogue takes place the consumer – brand.
But they are a good tool for the campaign of products by e-traders? Let us examine this particular more closely.
Recently, more and more individuals assume their accounts about Facebook, Twitter or incompetently Twiterze in addition to promotes its products there. Why do badly? Because they forget the fundamental principle of social marketing – dialogue. And what dialogue young drivers insurance ought to look correct?
Imagine this situation:
We want to spend a pleasant, relaxing evening, so arrange in August with five friends. How is mostly this evening? It is loose, funny and mostly every person learns many interesting things that you are interested in this whole group connected with (usually friends have many common themes). One person talks with regards to something somewhere read, another that says, then asks about the following point I told her this morning and asked about the idea to other friends additionally shared this story. Of course, so they look nice dialogues through the evening.
Let us try, however, imagine that the situation suddenly represents a different market – a friend (let’s call your ex “Mr. X”) tries to dominate and constantly talks about himself. We always hear only “I did IT”, “I will be TAM”, “I am such in addition to such”. When someone starts an additional topic, Mr. X downplays it, do not comment – but once again begins its lyrics “I is”, “I am that. ” Does this behavior make this evening will be wonderful? Or rather, will lead to the fact the other four people just emerge from it with bad view about “Mr. X”?
Now imagine the situation until this kapela goralska evening is a wedding, organized by another learn (call it “Z”). Mr. Z asked for not any other person, and although they did not know him – approved the invitation. And now the nighttime sitting in awkward peace and quiet, as Mr. Z, or with them is just not welcomed, or even do not necessarily say anything, not even nodding your brain when others are declaring – literally has these individuals somewhere
Does such a person is going to be well regarded?
So why assuming a social networking account to commit this kind of sins?
Why:
* We are talking just themselves
* Ignore the reviews of other
* Silent
* Does not respond to pozycjonowanie stron statements posted by others inside their profiles (“I like it” is somewhat comparable to “head nod”).
* Does not complete the fundamental information about themselves
Social media are excellent to serve the promotion with their products, but you must make sure you behave like them on the meeting with great close friends. At the end of the community and need to socialize with her.
So assuming we have to remember this page FACEBOOK OR TWITTER account on microblog or blog of your store or product. Social media is a spot where people are, and where there are people – you ought to be. If your business depends on Internet commerce (ecommerce) – can be a great and cheap revenue support. However, their accounts should be accomplished expertly, cheerfully and thoughtfully. Therefore, it will create these individuals as we think we want to do it – in addition to prepare the information to be found in August on the account (as if we wanted to generate a simple web page from the product).